Articles from Home Instead
Home Instead, the world's leading provider of in-home care for older adults, today announced the debut of its newest campaign, “Home But Not Alone.” Timed to the 35th anniversary of the iconic holiday film, “Home Alone,” the campaign reunites audiences with Macaulay Culkin as Kevin McCallister, trying to keep his mom safe at home but realizing that he can’t do it alone.
By Home Instead · Via Business Wire · November 3, 2025

Home Instead, the world’s leading provider of in-home care for older adults, has earned prestigious accolades from Franchise Times, Entrepreneur, and the Canadian Franchise Association for its leadership, reinforcing the company’s standing among elite franchise opportunities.
By Home Instead · Via Business Wire · March 9, 2023