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Cloudinary Announces Availability of Cloudinary Image, Video and Assets in the New AWS Marketplace AI Agents and Tools Category

Cloudinary, the image and video platform that powers many of the world’s top brands, today announced the availability of Cloudinary Image, Video and Assets in the new AI Agents and Tools category of AWS Marketplace. Customers can now use AWS Marketplace to easily discover, buy, and deploy AI agents solutions, including Cloudinary’s Generative AI-powered Image, Video and Assets using their AWS accounts, accelerating agent and agentic workflow development.

Cloudinary helps organizations manage, transform and optimally deliver images and video at massive scale, enabling customers to speed up publishing or delivery time, reduce page load time and launch new visual experiences in days versus weeks or months.

“By offering Cloudinary Image, Video and Assets products in AWS Marketplace we're providing customers with a streamlined way to access our Image, Video APIs, Asset Management capabilities and our recently announced Model Context Protocol (MCP) server, helping them build and deploy agent solutions faster and more efficiently,” said Gary Ballabio, VP Strategic Technology Partnerships at Cloudinary. “Our customers in Retail and Consumer Goods, Media, Entertainment and Sport and more are already using these capabilities to automate image, video workflows, reducing publishing times by 50-90%, page load times up to 60% and asset management costs up to 40%, demonstrating the real-world value of Cloudinary products.”

Cloudinary products deliver essential capabilities including scalable APIs to optimize images, videos for any endpoint, generative AI-powered automation to edit visuals at scale as well as a native digital asset management solution. These features enable customers to deliver transformative visual experiences at scale to boost conversion as well as automate mundane workflows to speed time to market and reduce operational overhead.

With the availability of AI Agents and Tools in AWS Marketplace, customers can significantly accelerate their procurement process to drive AI innovation, reducing the time needed for vendor evaluations and complex negotiations. With centralized purchasing using AWS accounts, customers maintain visibility and control over licensing, payments, and access through AWS.

Available as an API-first, cloud native solution, Cloudinary Image, Video and Assets products now support Model Context Protocol (MCP) for streamlined agent communication. This enables customers to seamlessly connect Cloudinary Image and Video APIs with AI agents and LLMs like Claude and Amazon Bedrock.

To learn more about Cloudinary products in AWS Marketplace, visit Cloudinary Image, Cloudinary Video and Cloudinary Assets. To learn more about the new Agents and Tools category in AWS Marketplace, visit https://aws.amazon.com/marketplace/solutions/ai-agents-and-tools/.

About Cloudinary

Cloudinary is the image and video platform that enables the world’s most engaging brands to deliver transformative visual experiences at a global scale. More than two million users and 10,000 customers, including Adidas, Etsy, Fiverr, Grubhub, Minted and Paul Smith rely on Cloudinary to bring their campaigns, apps and sites to life. Backed by an ecosystem of more than 300 partners, integrations and plug-ins, Cloudinary’s AI-powered image and video solutions offer a single source of truth for brands to manage, transform, optimize, and deliver engaging visual content to anyone, anywhere. As a result, brands across all industries are seeing up to a 203% ROI with benefits including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit www.cloudinary.com.

Accelerate GenAI media workflows with Cloudinary’s Image, Video & Assets—now in AWS Marketplace’s new AI Agents and Tools category.

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